Of TV Ads & NASCAR Dads
Mon, September 15, 2008 at 11:34AM I've been kind of out of the normal loop this weekend attending the Sylvania
300 at New Hampshire Motor Speedway, but judging from what channel surfing I
was able to accomplish at the house I was staying, I don't think I missed
anything earth-shattering. I think there is definitely more emphasis by the
campaigns on the New Hampshire voters than on the Connecticut voters at this
time because I saw some political ads from both sides that I haven't seen
yet in our home state. Obama has one ad saying if seven of McCain's top
advisors are lobbyists, how can things change in Washington? McCain is
countering by portraying himself and Sarah Palin as "the original
mavericks". Like I said, I don't know if those ads have been on TV in CT all
that much, but if they have I haven't seen them yet. There's also a pretty
significant Democratic push for NH Sen John Sununu's seat, and they're
attacking him by portraying his 90%+ voting alignment with President Bush.
Sununu counters by portraying himself as an independent Republican who was
the "first Republican to call for the firing of AG Gonzalez" among other
things. The negative perception of a Bush association is implied in both
campaign slants.
I thought the so-called power of the NASCAR dads came and went with
Bush-Kerry, but evidently McCain perceives some value in it, because there
he was at the race on Sunday greeting the drivers, addressing the crowd,
thanking our troops, and giving the traditional command to start the
engines. Interestingly, when he was introduced the crowd seems lukewarm to
his presence at best. There were some cheers, fewer jeers, but a whole lot
of silence from one of the biggest sporting crowds of the year in NH. If
McCain was looking for a surge in support of NASCAR dads, he might've been
better off in Charlotte or Talladega--the NH race draws a good crowd (rain
notwithstanding) but the people come from all over New England and New York,
and they're primarily baseball and football fans more than NASCAR fans.
Plus, if he really wanted to make an impression with the fans, he should've
stayed around and rubbed elbows with them for a few laps instead of whisking
out of the stadium before the green flag dropped. I believe even President
Bush watched a little bit of the Daytona 500 when he visited the track in
his 2004 campaign. I mean, is McCain that busy on a Sunday afternoon two
months before the election that he can't stay for 20 minutes? Because the
message I got was that he was just crowd-hawking and vote-pandering, and
that he wasn't really interested in the sport at all other than to remind a
big group of potential voters that he was running for election. And I didn't
see him throwing beer cans at any of the media throng following him
around...
Joey |
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